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LogicalTech and Big Data

What is Big Data?

Big Data is the term used to describe data sets that are too large to be easily managed by commonly used tools to create and manage within a reasonable time scale. Gartner described Big Data using the 3Vs model, that is data having the characteristics of high Volume, Velocity and Variety.

Why should we use it?

By using a Big Data approach the restrictions and constraints that conventional technologies impose on the effective use of data are removed, opening up access to the benefits of more detailed, insightful and timely information.

Big Data has been shown to be of significant value in the following areas …

Financial Services


Law Enforcement

Fraud and Risk Management

Customer Analytics

Multi Channel Marketing

Click Stream Analysis

Real time Multimodal Surveillance

Cyber Security Detection



Health/Life Sciences

Call Centre Data Mashing

Customer Profile Upsell

Smart Meter Analysis

Asset Management

Medical Records Analytics

Genome Anayltics

How can LogicalTech help?

LogicalTech has a proven track record in helping customers maximise profits and develop efficiencies through the adoption of big data technologies such as Oracle, Microsoft, Information Builders and MongoDB. It leverages these technologies using its Big Data Strategic Change Alignment framework to deliver effective solutions.


For further discussion on big data analytics, please call Steve J Perera, Principal Strategic Projects on 03 8643 6449 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it